Instagram’s ‘Hyperlapse’ app could revolutionalize luxury real estate video
By Paul Hagey, from Staff of Inman News
Promotional video showing stabilization of time-lapse video using Hyperlapse by Instagram.
Instagram’s time-lapse video app, “Hyperlapse,” could be a valuable asset for real estate agents by giving them the ability to make high-quality property tours and neighborhood videos on the fly.
That’s according to members of real estate’s tech-savvy elite, including Better Homes and Gardens Real Estate President and CEO Sherry Chris, Curaytor co-founder and prominent real estate speaker Chris Smith, and Tom Flanagan, vice president of technology for Alain Pinel Realtors.
The free app’s image-stabilization technology helps users make smooth and steady time-lapse videos — a cinematic effect that until now has been difficult and expensive for amateurs to achieve.
Hyperlapse, which launched today, is currently available only for Apple mobile devices.
Hyperlapse videos can be set to play back up to 12 times faster than real time, and shared on Instagram and Facebook. The new app doesn’t require an Instagram account.
Hyperlapse could help agents portray a neighborhood or street “in a very cool, interesting and distinct manner to capture the attention of the consumer to want to learn more,” Chris told Inman News.